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A Media Guidebook: Finding Your Public Voice

Suzy Shure, Iris Burnett, & Martha Brown

One of the most precious, hard-won freedoms is the freedom to speak and publicly express opinions. It is time for those who are knowledgeable about the media to share their experiences with those who are just beginning to find their public voices. This guidebook is designed for anyone who wants to become more familiar and skilled in dealing with the media. It can be used by women living in rural communities as well as by those in larger metropolitan areas. It covers media strategy, basics of a media plan, press releases, interviews, print tools, electronic media, press conferences, press kits, and speeches and presentations.